| Mr.
Shah shares the villager’s
response on Sarvajal.
We got
a very good response. The first
unit was set up in village called
Bagad, in Jhunjhunu district in
Rajasthan. Our idea was to make
a sustainable model and we only
charged rupees fifteen paisa per
liter. This was done through Piramal
Foundation.
This
pilot unit started of really well.
We never thought of expanding more
than one unit. The response that
we received at the village level
was phenomenal. From the very first
day itself, we had people lining
up outside our outlets and the response
was very exciting. That’s
when we realized that we had actually
stumbled upon something that people
really wanted. After first month
we had villagers coming and asking
us to install units in their near
by villages.
This helped us to recognize the
potential for this model to scale
though out India.
|
